Capture Every Inquiry. Book Every Trial. Fill Every Program.
The sales-first CRM built for sports academies and training facilities. Automatically pull inquiries from Instagram, Facebook, and your website into one high-performance pipeline - so you can respond in seconds, book more evaluations, and keep your rosters at max capacity.
No forced migration. No complicated setup. Just a better way to manage your sales process.
Stop Losing Leads Between Inquiry and Enrollment.
Your next customer could already be trying to reach you.
A parent sends a message on Instagram. Someone fills out your website form. A coach gets a question about pricing. Then the team gets busy — and the follow-up gets missed.
AllSportsCRM keeps every inquiry visible and every opportunity moving.
Capture Every Inquiry
Bring leads from your website, Facebook, Instagram, and other channels into one organized pipeline.
Follow Up on Time
Assign leads, schedule follow-ups, and give your team a clear view of what needs attention.
Turn Interest Into Enrollment
Move prospects from their first inquiry to a trial, evaluation, and enrollment with a simple sales workflow.
Your Entire Lead Journey. One Clear Workflow.
Capture
Every inquiry goes into one place.
Respond
Get the right inquiry to the right team member while interest is high.
Follow Up
Keep conversations moving with organized tasks and reminders.
Trial
Track evaluations, trial classes, lessons, and other introductory opportunities.
Enroll
Know which prospects are ready to become customers.
Re-Engage
Reconnect with past and inactive customers through targeted campaigns.
“Hi! Do you have space in the 4pm soccer class?”
“We do! Would you like to book a trial?”
“What's the pricing for private lessons?”
Your Social Inbox Just Became Your Sales Inbox.
Parents already use Instagram and Facebook to ask about programs, availability, pricing, and trials.
Your team shouldn't have to jump between social apps and a separate CRM.
AllSportsCRM connects those conversations to your sales workflow — so a message can become a lead, a lead can be assigned, and a follow-up can be scheduled without losing the context.
- Assign social leads to specific team members
- Schedule follow-up tasks automatically
- Keep the full conversation history with the lead
Built Around the Way Sports Businesses Sell.
General-purpose CRMs weren't designed around trials, programs, teams, and seasonal enrollment. AllSportsCRM is.
Lead Pipeline
See exactly where every prospect stands — from new inquiry to enrolled customer.
Trial & Evaluation Tracking
Keep trial opportunities visible and make sure promising prospects don't get lost.
Family & Contact Profiles
Keep parent, athlete, and customer information organized in one place.
Team Permissions
Give coaches, sales staff, and administrators access to the information they actually need.
Seasonal Campaigns
Promote camps, tryouts, new programs, early-bird offers, and re-enrollment campaigns.
Email & SMS
Reach prospects and existing customers with targeted messages and follow-ups.
Keep the Systems You Already Use.
You don't need to replace your scheduling, billing, or other business software to improve your sales process.
AllSportsCRM works alongside the tools you already use, giving your team a dedicated sales layer for capturing inquiries, managing follow-ups, and converting prospects.
Keep your existing systems.
Improve your sales process.
Turn Your Existing Customer List Into Your Next Growth Opportunity.
Your database isn't just a list of past customers.
It's an opportunity to fill programs, bring customers back, and promote what comes next.
One customer database. More opportunities to grow.
Fill the next season before it starts.
Get camps in front of the right families.
Give warm prospects a reason to come in.
Keep current customers rolling into the next term.
Start every new customer relationship strong.
Reconnect with customers who drifted away.
Everything Your Sales Team Needs.
Eight tools built around one job: turning an inquiry into an enrolled athlete. Tap through and see how each one works.
Dashboard
See new inquiries, active opportunities, and leads that need attention — the moment you log in.
- New inquiries surfaced at the top
- Open opportunities by stage and value
- Leads going cold flagged automatically
Built for Sports Businesses That Teach, Train & Develop Talent.
Whether you run a single academy, multiple programs, or several locations, AllSportsCRM helps your team manage the sales process from one place.
Every inquiry is an athlete waiting to start.
Sports Academies
Travel & Club Teams
Performance Centers
Swim Schools
Martial Arts Academies
Training & Instruction Businesses
Your Programs Are Ready. Your Sales Engine Should Be Too.
You work hard to bring people through the door.
Don't let the next enrollment get lost in an inbox.
No forced migration. No complicated setup. No need to replace the systems you already use.
Frequently Asked Questions
Everything you need to know about getting started with AllSportsCRM.
No. It operates as a parallel sales engine directly in front of Upper Hand, Mindbody, EZFacility, Pike13, and others. You keep your current calendar, point-of-sale, and merchant processor completely untouched.