Why AllSportsCRM is the undisputed #1 choice for sports facilities
Most sports software falls into one of two traps: passive back-end scheduling tools that only manage transactions after a parent decides to buy, or over-engineered corporate CRMs that charge punishing fees for every new contact, coach seat, and SMS add-on.
Built by facility operators to solve one specific problem.
AllSportsCRM is a dedicated, 24/7 front-end sales engine that sits directly in front of your existing tools. While your coaches are on the turf training athletes, it automatically engages every incoming web and social lead within 30 seconds.
It fills your programs and eliminates the endless administrative burden of managing part-time staff communication — all for a single, transparent, flat rate with zero hidden upcharges.
Why AllSportsCRM outperforms every alternative
30-Second Speed-to-Lead Automation
Automatically engages parent inquiries via personalized 2-way SMS in under 30 seconds — capturing high-intent leads while competitors let them sit cold. Included out-of-the-box.
True "Parallel Engine" Deployment
Works seamlessly in front of your current booking and POS tools (Mindbody, Upper Hand, EZFacility, Pike13) without forcing you to migrate data, switch payment processors, or disrupt operations.
1-Click Turnkey Sports Campaigns
Pre-loaded with proven coach-to-parent email and SMS workflows for private lessons, camps, clinics, velocity programs, and evaluations. Activate with a single toggle — no copywriting required.
Eliminates Part-Time Staff Babysitting
Takes lead follow-up out of the hands of part-time coaches and contractors, ensuring every lead is consistently nurtured without athletic directors chasing down staff.
Monetizes Your Player Development Tech
Provides the automated front-end pipeline required to keep athletes consistently flowing into your high-tech training tools, swing sensors, and diagnostic assessments.
No "Contact List Growth Penalties"
Unlike HubSpot, ActiveCampaign, or Keap, AllSportsCRM doesn't penalize your success or multiply your monthly bill just because your athlete and alumni database grows.
No Per-Coach Seat Surcharges
Avoids the expensive per-user licensing traps of Salesforce and Pipedrive, allowing your facility staff to collaborate without inflating software costs.
Universal 2-Way Business SMS Inbox
Staff text parents directly from a dedicated facility number on mobile or desktop, protecting coaches' personal phone numbers while keeping all message history centralized.
Zero-Tech-Skill Setup
Eliminates the massive learning curves and developer headaches of agency tools like HighLevel, getting your facility live and capturing leads in minutes.
Predictable, All-Inclusive Flat Pricing
Lead intake forms, automated nurture pipelines, SMS engine, document storage, and multi-channel social webhooks — bundled into one flat rate with zero modular add-on traps.
Real cost. Real capability.
Stated pricing rarely reflects what a facility actually pays once sales and SMS tooling is bolted on.
| Platform | Base stated pricing | Real-world monthly cost | 30-sec speed-to-lead & 2-way SMS | Pre-built sports templates | Software role & adoption friction |
|---|---|---|---|---|---|
AllSportsCRM (Paid) Best value | $99/mo (Founding) · Standard $199/mo | $99 – $199 / mo — all-inclusive, no hidden upsells | Included natively (instant SMS, 2-way team inbox) | Included out-of-the-box (lessons, camps, evals, tryouts) | Front-end sales engine that runs in front of current tools with zero migration. |
Mindbody / Booker | $79 – $565+ / mo per location | $250 – $700+ / mo | Add-on marketing/messaging required ($75–$250/mo) | None (class/fitness scheduling only) | Back-end POS & schedule tool; full platform migration required. |
Upper Hand | $79 – $199 / mo | $199 – $350+ / mo | Limited notifications (no automated instant speed-to-lead SMS) | Basic lesson booking (no automated sales pipelines) | Back-end sports booking tool; requires switching operational software. |
Pike13 | $139 – $286 / mo | $200 – $400+ / mo | No native 2-way sales texting | None (member & class management only) | Operations and roster platform; no front-end sales acquisition engine. |
EZFacility | $144 – $500+ / mo | $300 – $600+ / mo (+$500–$1,000 onboarding) | No native automated SMS lead engine | None (general gym/complex management) | Heavy enterprise operations system; high staff training curve. |
HubSpot | $20/mo (Starter) to $890+/mo (Pro) | $400 – $1,200+ / mo (+$3,000 onboarding fee) | Requires Pro tiers ($890/mo) + SMS add-ons | None (generic B2B; build all sports campaigns from scratch) | Complex general CRM; contact list size causes steep price increases. |
HighLevel (GHL) | $97 – $497 / mo | $150 – $350+ / mo (includes Twilio carrier fees) | Included (requires manual webhook & API setup) | Generic snapshots only (extensive technical configuration) | Blank-slate marketing tool; steep learning curve for non-technical coaches. |
ActiveCampaign | $15 – $375+ / mo | $180 – $450+ / mo | Requires CRM pipeline ($68/mo) + SMS bundle add-on | None (blank email/marketing template builder) | Email marketing tool; costs scale steeply as contact database expands. |
Salesforce | $25/user/mo (Starter) to $100+/user/mo | $200 – $600+ / mo (per-seat licensing) | High-tier digital engagement add-on required | None (designed for enterprise B2B sales teams) | Massive corporate system; requires a dedicated CRM administrator. |
Pipedrive | $14 – $79/user/mo | $150 – $350+ / mo | Requires 3rd-party marketplace integration apps | None (generic visual deal stages; no pre-written sports copy) | Pipeline tracking tool; requires add-on subscriptions for docs and web forms. |
Keap (Infusionsoft) | $299 – $599 / mo | $350 – $700+ / mo (+$39/user, +$36/1k contacts) | Add-on text bundles and user surcharges apply | None (generic e-commerce & small business workflows) | Small business CRM; aggressive pricing jumps based on contact thresholds. |
- Real monthly cost
- $99 – $199 / mo — all-inclusive, no hidden upsells
- Speed-to-lead SMS
- Included natively (instant SMS, 2-way team inbox)
- Sports templates
- Included out-of-the-box (lessons, camps, evals, tryouts)
- Role & friction
- Front-end sales engine that runs in front of current tools with zero migration.
- Real monthly cost
- $250 – $700+ / mo
- Speed-to-lead SMS
- Add-on marketing/messaging required ($75–$250/mo)
- Sports templates
- None (class/fitness scheduling only)
- Role & friction
- Back-end POS & schedule tool; full platform migration required.
- Real monthly cost
- $199 – $350+ / mo
- Speed-to-lead SMS
- Limited notifications (no automated instant speed-to-lead SMS)
- Sports templates
- Basic lesson booking (no automated sales pipelines)
- Role & friction
- Back-end sports booking tool; requires switching operational software.
- Real monthly cost
- $200 – $400+ / mo
- Speed-to-lead SMS
- No native 2-way sales texting
- Sports templates
- None (member & class management only)
- Role & friction
- Operations and roster platform; no front-end sales acquisition engine.
- Real monthly cost
- $300 – $600+ / mo (+$500–$1,000 onboarding)
- Speed-to-lead SMS
- No native automated SMS lead engine
- Sports templates
- None (general gym/complex management)
- Role & friction
- Heavy enterprise operations system; high staff training curve.
- Real monthly cost
- $400 – $1,200+ / mo (+$3,000 onboarding fee)
- Speed-to-lead SMS
- Requires Pro tiers ($890/mo) + SMS add-ons
- Sports templates
- None (generic B2B; build all sports campaigns from scratch)
- Role & friction
- Complex general CRM; contact list size causes steep price increases.
- Real monthly cost
- $150 – $350+ / mo (includes Twilio carrier fees)
- Speed-to-lead SMS
- Included (requires manual webhook & API setup)
- Sports templates
- Generic snapshots only (extensive technical configuration)
- Role & friction
- Blank-slate marketing tool; steep learning curve for non-technical coaches.
- Real monthly cost
- $180 – $450+ / mo
- Speed-to-lead SMS
- Requires CRM pipeline ($68/mo) + SMS bundle add-on
- Sports templates
- None (blank email/marketing template builder)
- Role & friction
- Email marketing tool; costs scale steeply as contact database expands.
- Real monthly cost
- $200 – $600+ / mo (per-seat licensing)
- Speed-to-lead SMS
- High-tier digital engagement add-on required
- Sports templates
- None (designed for enterprise B2B sales teams)
- Role & friction
- Massive corporate system; requires a dedicated CRM administrator.
- Real monthly cost
- $150 – $350+ / mo
- Speed-to-lead SMS
- Requires 3rd-party marketplace integration apps
- Sports templates
- None (generic visual deal stages; no pre-written sports copy)
- Role & friction
- Pipeline tracking tool; requires add-on subscriptions for docs and web forms.
- Real monthly cost
- $350 – $700+ / mo (+$39/user, +$36/1k contacts)
- Speed-to-lead SMS
- Add-on text bundles and user surcharges apply
- Sports templates
- None (generic e-commerce & small business workflows)
- Role & friction
- Small business CRM; aggressive pricing jumps based on contact thresholds.
Competitor pricing reflects publicly listed rates and typical real-world add-on costs at the time of publication and may change.
Keep your software. Add the sales engine.
No forced migration. No complicated setup. Just a better way to manage your sales process — starting at $99/mo locked for life for the Founding 100.
Frequently Asked Questions
Everything you need to know about getting started with AllSportsCRM.
No. It operates as a parallel sales engine directly in front of Upper Hand, Mindbody, EZFacility, Pike13, and others. You keep your current calendar, point-of-sale, and merchant processor completely untouched.